Senior product designer for SaaS and mobile.

MVPs for startups + embedded support for product teams

Still curious?

Dive into one-offs, dead ends, and fun experiments that never made it to case study status. Some shipped, some didn’t. All designed with intent.

Industry experience

Industry experience

Apr 2024 - Mar 2025
Procore Technologies • Construction

Senior Product Designer

I redesigned the mobile Locations Tool for 15,000+ users, led Track3D integration to better track progress on locations, and delivered developer-ready designs that reduced release timelines by 20%.

Apr 2024 - Mar 2025
Procore Technologies • Construction

Senior Product Designer

I redesigned the mobile Locations Tool for 15,000+ users, led Track3D integration to better track progress on locations, and delivered developer-ready designs that reduced release timelines by 20%.

Apr 2024 - Mar 2025
Procore Technologies • Construction

Senior Product Designer

I redesigned the mobile Locations Tool for 15,000+ users, led Track3D integration to better track progress on locations, and delivered developer-ready designs that reduced release timelines by 20%.

Sep 2023 - Apr 2024
Shipt (acquired by Target) • Delivery

Senior Product Designer

I led design for order bundling flows that increased orders acceptance per hour by 15%, built returns workflows to return items to Target facilities, and built experiences for fulfillment processes.

Sep 2023 - Apr 2024
Shipt (acquired by Target) • Delivery

Senior Product Designer

I led design for order bundling flows that increased orders acceptance per hour by 15%, built returns workflows to return items to Target facilities, and built experiences for fulfillment processes.

Sep 2023 - Apr 2024
Shipt (acquired by Target) • Delivery

Senior Product Designer

I led design for order bundling flows that increased orders acceptance per hour by 15%, built returns workflows to return items to Target facilities, and built experiences for fulfillment processes.

May 2022 - Sep 2023
Eskalera • HR, Education

Lead Product Designer

Owned the full design lifecycle of the flagship mobile app, enabling a 40% faster launch that achieved Series A milestones, built and maintained a design system that cut iteration cycles by 40% and improved consistency, and aligned stakeholders by balancing business goals with technical feasibility in Agile sprints.

May 2022 - Sep 2023
Eskalera • HR, Education

Lead Product Designer

Owned the full design lifecycle of the flagship mobile app, enabling a 40% faster launch that achieved Series A milestones, built and maintained a design system that cut iteration cycles by 40% and improved consistency, and aligned stakeholders by balancing business goals with technical feasibility in Agile sprints.

May 2022 - Sep 2023
Eskalera • HR, Education

Lead Product Designer

Owned the full design lifecycle of the flagship mobile app, enabling a 40% faster launch that achieved Series A milestones, built and maintained a design system that cut iteration cycles by 40% and improved consistency, and aligned stakeholders by balancing business goals with technical feasibility in Agile sprints.

Aug 2021 - Mar 2022
Venmo • Finance

Product Designer

I designed intuitive QR payment experiences that increased first-time user transactions by 12%, created prototypes and ran usability testing to cut transaction times by 15%, and collaborated with developers and QA to ensure a seamless launch with zero critical UX bugs.

Aug 2021 - Mar 2022
Venmo • Finance

Product Designer

I designed intuitive QR payment experiences that increased first-time user transactions by 12%, created prototypes and ran usability testing to cut transaction times by 15%, and collaborated with developers and QA to ensure a seamless launch with zero critical UX bugs.

Aug 2021 - Mar 2022
Venmo • Finance

Product Designer

I designed intuitive QR payment experiences that increased first-time user transactions by 12%, created prototypes and ran usability testing to cut transaction times by 15%, and collaborated with developers and QA to ensure a seamless launch with zero critical UX bugs.

Jul 2020 - Aug 2021
Kitchen United • Food & Beverages

Senior UX Designer

I improved task efficiency for restaurant partners by 30% and collaborated with product, engineering, and business teams to ensure product updates aligned with strategic goals.

Jul 2020 - Aug 2021
Kitchen United • Food & Beverages

Senior UX Designer

I improved task efficiency for restaurant partners by 30% and collaborated with product, engineering, and business teams to ensure product updates aligned with strategic goals.

Jul 2020 - Aug 2021
Kitchen United • Food & Beverages

Senior UX Designer

I improved task efficiency for restaurant partners by 30% and collaborated with product, engineering, and business teams to ensure product updates aligned with strategic goals.

May 2018 - Jul 2020
DRUO • Fintech

Founding Desiger

I built the company’s design function from the ground up, Drove efficiency by creating scalable libraries and best practices, established the strategic design roadmap that guided company growth, and led cross-org initiatives that set the foundation for cohesive, forward-looking product development.

May 2018 - Jul 2020
DRUO • Fintech

Founding Desiger

I built the company’s design function from the ground up, Drove efficiency by creating scalable libraries and best practices, established the strategic design roadmap that guided company growth, and led cross-org initiatives that set the foundation for cohesive, forward-looking product development.

May 2018 - Jul 2020
DRUO • Fintech

Founding Desiger

I built the company’s design function from the ground up, Drove efficiency by creating scalable libraries and best practices, established the strategic design roadmap that guided company growth, and led cross-org initiatives that set the foundation for cohesive, forward-looking product development.

Aug 2013 - May 2018
Independent contractor

Senior Designer

I’ve partnered with high-growth startups and enterprise leaders like GroundTruth, Procore, Alteryx, DoorDash, and Venmo, delivering 11+ years of end-to-end design expertise. I’ve led 30+ projects spanning mobile and SaaS, building scalable design systems, conducting UX audits, and driving usability improvements that consistently elevated engagement and business outcomes.

Aug 2013 - May 2018
Independent contractor

Senior Designer

I’ve partnered with high-growth startups and enterprise leaders like GroundTruth, Procore, Alteryx, DoorDash, and Venmo, delivering 11+ years of end-to-end design expertise. I’ve led 30+ projects spanning mobile and SaaS, building scalable design systems, conducting UX audits, and driving usability improvements that consistently elevated engagement and business outcomes.

Aug 2013 - May 2018
Independent contractor

Senior Designer

I’ve partnered with high-growth startups and enterprise leaders like GroundTruth, Procore, Alteryx, DoorDash, and Venmo, delivering 11+ years of end-to-end design expertise. I’ve led 30+ projects spanning mobile and SaaS, building scalable design systems, conducting UX audits, and driving usability improvements that consistently elevated engagement and business outcomes.

About

I believe great product design thrives on speed, clarity, and shared ownership.

The sooner a real product hits real users, the faster we learn what truly matters. I don't believe in over-polished ideas stuck in Figma, I believe in testing fast, improving fast, and shipping what moves the needle.

When I'm on a team, my goal is always the same: reduce noise, increase confidence, and get the right work out the door. I’ve worked across 0→1 products, enterprise SaaS, and high-velocity growth teams. And in every case, one truth holds up: the best design happens when engineering, product, and design move together, not in silos.

That’s where I focus: designing systems, flows, and collaboration rituals that remove blockers instead of adding layers. My work holds up in code, scales across orgs, and earns its place through results.

If we work together, expect someone who plugs in fast, thinks in systems, makes trade-offs visible, and keeps things moving, without sacrificing quality or clarity. Because great products aren’t just imagined. They’re built, together, under pressure, and with purpose.

Industry exp

12 yrs

Projects completed

40+

Teams joined

24

Industries served

12

"Reliable. Fast. Easy to work with"

Don't take my word for it, take theirs.

  • Diego works smart and fast, communicates clearly, and is a great team player. He’s thoughtful, professional, and brings clarity to complex design problems.

    Mindy @Clear Company

  • Diego is a world-class designer and strong UI advocate. He collaborates seamlessly, sticks to standards, and clearly communicates across stakeholders. His work is top-tier.

    Debra @Eskalera

  • Diego consistently delivered high-quality design work that aligned with Procore’s guidelines and timelines. He brought dedication, skill, and reliable execution to every project.

    Karen @Procore

  • Diego ramped up fast, shipping MVPs within weeks. He’s efficient, creative, and user-centered. Always open to feedback, he brings high value to any design team.

    Brian @Alteryx

  • Diego is a talented UX designer and a pleasure to work with. He approaches his work with a solid understanding of users and tasks and seeks to make experiences clean and simple.

    Elizabeth @Alteryx

  • Diego listens well and delivers design on time with great attention to detail. He is not shy about discussing trade-offs in design choices and is always ready to collaborate on creating user experiences that users find valuable.

    Natalie @GroundTruth

  • Diego adapted fast to our design system and delivered great work on tight timelines. He’s efficient, detail-oriented, and easy to work with.

    Liz @Venmo

  • Diego ramped up fast, shipping MVPs within weeks. He’s efficient, creative, and user-centered. Always open to feedback, he brings high value to any design team.

    Brian @Alteryx

  • Diego works smart and fast, communicates clearly, and is a great team player. He’s thoughtful, professional, and brings clarity to complex design problems.

    Mindy @Clear Company

  • Diego is a world-class designer and strong UI advocate. He collaborates seamlessly, sticks to standards, and clearly communicates across stakeholders. His work is top-tier.

    Debra @Eskalera

  • Diego consistently delivered high-quality design work that aligned with Procore’s guidelines and timelines. He brought dedication, skill, and reliable execution to every project.

    Karen @Procore

  • Diego ramped up fast, shipping MVPs within weeks. He’s efficient, creative, and user-centered. Always open to feedback, he brings high value to any design team.

    Brian @Alteryx

  • Diego is a talented UX designer and a pleasure to work with. He approaches his work with a solid understanding of users and tasks and seeks to make experiences clean and simple.

    Elizabeth @Alteryx

  • Diego listens well and delivers design on time with great attention to detail. He is not shy about discussing trade-offs in design choices and is always ready to collaborate on creating user experiences that users find valuable.

    Natalie @GroundTruth

  • Diego adapted fast to our design system and delivered great work on tight timelines. He’s efficient, detail-oriented, and easy to work with.

    Liz @Venmo

  • Diego ramped up fast, shipping MVPs within weeks. He’s efficient, creative, and user-centered. Always open to feedback, he brings high value to any design team.

    Brian @Alteryx

  • Diego works smart and fast, communicates clearly, and is a great team player. He’s thoughtful, professional, and brings clarity to complex design problems.

    Mindy @Clear Company

  • Diego is a world-class designer and strong UI advocate. He collaborates seamlessly, sticks to standards, and clearly communicates across stakeholders. His work is top-tier.

    Debra @Eskalera

  • Diego consistently delivered high-quality design work that aligned with Procore’s guidelines and timelines. He brought dedication, skill, and reliable execution to every project.

    Karen @Procore

  • Diego ramped up fast, shipping MVPs within weeks. He’s efficient, creative, and user-centered. Always open to feedback, he brings high value to any design team.

    Brian @Alteryx

My designs help founders raise capital, build 0→1 products, and launch fast.

I'm biased towards speed and quality. If you need this at this stage of your product, then don't hesitate to reach out.

2025 — Diego Valencia

My designs help founders raise capital, build 0→1 products, and launch fast.

I'm biased towards speed and quality. If you need this at this stage of your product, then don't hesitate to reach out.

2025 — Diego Valencia

My designs help founders raise capital, build 0→1 products, and launch fast.

I'm biased towards speed and quality. If you need this at this stage of your product, then don't hesitate to reach out.

2025 — Diego Valencia